Many service providers are stuck delivering the very same services as their competitors do and thus end in a fierce price competition. The desire to deliver something unique is strong - but how to find the pearls in the big ocean of possibilities? When Your business is to deliver services connected to physical products such as machines or systems, our ServiceCube can help You to innovate your competing edge in services.

The ServiceCube is an easy-to-adopt and systematic method to facilitate innovating. The first dimension is to set up a conceptual model for Your physical products or systems. The second dimension is to map the value themes relevant to Your customers. In some cases modeling customer buying scenarios and relationship cycles may accelerate and focus the ideation process. The third dimension of the cube covers the life-cycle typical of Your products.

The ServiceCube is a quick, light, proven, and surprisingly efficient method to produce large amounts (easily tens) of relevant and well defined starting points for new services. Not all of them end up being successful services. Typically the best ones are a combination of several such starting points. The ServiceCube takes only one day of Your time but may deliver the entire future.